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Brand Story
Helena Nicklin and Aidy Smith have served multiple times as International Wine & Spirit Competition (IWSC) judges. They are also British wine and spirit columnists. They visited well-known distilleries around the world to search for high-quality spirits and gained a lot of inspiration.
They used the spirits they appraised to reflect the places they visited and their personalities as spirit experts, so they combined the names of the two people to form the Helena & Aidy brand. In order to demonstrate their confidence in product selection and commitment to consumers, they chose their own cartoon avatar as the brand trademark.
海伦娜·尼克林(Helena Nicklin)和艾迪·史密斯(Aidy Smith)是国际烈酒和葡萄酒奖项评委,英国酒类专栏作家,他们探访全球知名酒厂,找寻高品质烈酒,获得了很多启发。他们用品鉴出的美酒来反映探访过的地点和自己作为鉴酒师的个性,于是它们取两个人的名字结合在一起,成立了海伦艾迪 (Helena & Aidy) ® 这一品牌。为了彰显他们对于选品的自信和对消费者的承诺,他们选用了自己的卡通头像作为品牌商标。
品牌故事
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Brand Story
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AUTHORITATIVE JUDGES
艾迪·史密斯
Aidy Smith
海伦娜·尼克林
Helena Nicklin
权威评委
描述
艾迪·史密斯
Aidy Smith
海伦娜·尼克林在英国酒类行业深耕23年(截至2024年),是一位知名的烈酒和葡萄酒专栏作家及酒类顾问。她长期担任IWSC国际葡萄酒与烈酒大赛、人民选择奖等各类知名酒类赛事评委。 她长期为英国主流媒体《太阳报》撰写酒类品鉴推荐文章,是该报最受推崇的酒类专家之一。同时她还为知名报纸《每日邮报》、 知名杂志《奢华生活杂志》、《奢华杂志》和《萨维尔街时尚杂志》长期供稿。
Helena Nicklin has been working in the British alcohol industry for 23 years (as of 2024) and is a well-known spirit and wine columnist and alcohol consultant. She has long served as a judge for various internationally renowned spirit competitions such as the International Wine & Spirit Competition and the People's Choice Drinkers Awards. She has long been writing drink tasting recommendation articles for the British mainstream media The Sun and is one of the newspaper's most respected wine experts. At the same time, she is also a long-term contributor to the well-known newspaper Daily Mail, the well-known magazines Luxury Lifestyle Magazine, Luxury Magazine and "Saville Row Style Magazine".
艾迪·史密斯(Aidy Smith),一位知名的烈酒和葡萄酒专栏作家及媒体节目制作人、主持人。与海伦娜·尼克林同是IWSC国际葡萄酒与烈酒大赛的评委。他还担任唯唯诺的全球品牌大使,唯唯诺目前为全球最大的葡萄酒市场和社区。 艾迪·史密斯自2017年3月开始在《独立报》上开设烈酒和葡萄酒专栏,是《赫芬顿邮报》(HuffPost)、《电报》(The Telegraph)、《每日邮报》(Daily Mail)、《旗帜晚报》(Evening Standard)、《都市日报》(Metro)、《每日镜报》(Daily Mirror)等英国主流媒体的酒类专栏作家。
Aidy Smith is a well-known spirit and wine columnist and television producer and presenter. Together with Helena Nicklin, he is also a judge of the International Wine and Spirits Competition(IWSC). He also serves as a global brand ambassador for Vivino, which is currently the largest wine marketplace and community in the world. Aidy Smith has been running a spirit and wine column in The Independent since March 2017. He is the newspaper’s earliest and youngest wine columnist.His articles are read by more than 100 million readers each month. Aidy Smith also holds wine and spirit columns at The HuffPost, The Telegraph, Daily Mail, Evening Standard, Metro,and Daily Mirror.
Aidy Smith
艾迪·史密斯
Helena Nicklin
海伦娜·尼克林
描述
描述
Aidy Smith
艾迪·史密斯
艾迪·史密斯(Aidy Smith),一位知名的烈酒和葡萄酒专栏作家及媒体节目制作人、主持人。与海伦娜·尼克林同是IWSC国际葡萄酒与烈酒大赛的评委。他还担任唯唯诺的全球品牌大使,唯唯诺目前为全球最大的葡萄酒市场和社区。 艾迪·史密斯自2017年3月开始在《独立报》上开设烈酒和葡萄酒专栏,是《赫芬顿邮报》(HuffPost)、《电报》(The Telegraph)、《每日邮报》(Daily Mail)、《旗帜晚报》(Evening Standard)、《都市日报》(Metro)、 《每日镜报》(Daily Mirror)等英国主流媒体的酒类专栏作家。
Aidy Smith is a well-known spirit and wine columnist and television producer and presenter. Together with Helena Nicklin, he is also a judge of the International Wine and Spirits Competition(IWSC). He also serves as a global brand ambassador for Vivino, which is currently the largest wine marketplace and community in the world. Aidy Smith has been running a spirit and wine column in The Independent since March 2017. He is the newspaper’s earliest and youngest wine columnist.His articles are read by more than 100 million readers each month. Aidy Smith also holds wine and spirit columns at The HuffPost, The Telegraph, Daily Mail, Evening Standard, Metro,and Daily Mirror.
描述
权威评委
Award
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权威评委
Award
海伦娜艾迪合影
海伦娜获奖
海伦娜艾迪获奖
“2021 年葡萄酒和烈酒旅游的最佳贡献”
 - The Three Drinkers do Scotch Whisky
“2022 年葡萄酒和烈酒旅游最佳贡献”获奖者
- The Three Drinkers in Ireland
海伦娜艾迪获奖
2022 年烈酒行业最佳文化贡献” 获奖者 
 - The Three Drinkers in Ireland
Winner 'Best contribution to wine & spirits tourism 2022'
 - The Three Drinkers in Ireland
海伦艾迪桶强威士忌
2008年蒸馏陈酿 2022年罐装52度
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首款进入中国的威士忌限量发售
SPEYSIDE SINGLE 
MALT SCOTCH WHISKY
2008 / Cask Strength / Limited Release
Only 945 bottles of this 14 year old whisky are available.
描述
海伦艾迪把酒饮的风味呈现放在首位,不迷恋酒厂的名气或风格。我们要做的是把适合的酒推荐给适合的人。 作为首次进入中国的诚意之选,海伦娜·尼克林和艾迪·史密斯推出这款限量版桶强单一麦芽苏格兰威士忌。海伦娜和艾迪参观了苏格兰的数十家酿酒厂,最终敲定了这款由他们信赖的朋友在格兰莫雷酒厂所酿造的 2008 年份威士忌。
Helena & Aidy puts the flavor of the spirit first and is not obsessed with the reputation or style of the winery. What they want to do is recommend the right wine to the right people. Entering China for the first time, Helena Nicklin and Aidy Smith offer this limited edition, cask strength, single malt Scotch whisky. Helena & Aidy visited dozens of distilleries in Scotland and finally selected this 2008 whisky produced by their friends at Glen Moray Distillery.
海伦艾迪把酒饮的风味呈现放在首位,不迷恋酒厂的名气或风格。我们要做的是把适合的酒推荐给适合的人。 作为首次进入中国的诚意之选,海伦娜·尼克林和艾迪·史密斯推出这款限量版桶强单一麦芽苏格兰威士忌。海伦娜和艾迪参观了苏格兰的数十家酿酒厂,最终敲定了这款由他们信赖的朋友在格兰莫雷酒厂所酿造的 2008 年份威士忌。
Helena & Aidy puts the flavor of the spirit first and is not obsessed with the reputation or style of the winery. What they want to do is recommend the right wine to the right people. Entering China for the first time, Helena Nicklin and Aidy Smith offer this limited edition, cask strength, single malt Scotch whisky. Helena & Aidy visited dozens of distilleries in Scotland and finally selected this 2008 whisky produced by their friends at Glen Moray Distillery.
Helena & Aidy
海伦艾迪 (Helena &Aidy)®是一个多元的酒类和生活方式类的品牌,他们的产品包括系列威士忌、白兰地、杜松子酒以及葡萄酒等等。作为海伦艾迪 (Helena&Aidy)®在中国的独家合作伙伴,北京创合联动科技有限公司本着“优势联动,创新合作”的宗旨,将海伦娜•尼克林 (Helena Nicklin)和艾迪 •史密斯(Aidy Smith)在酒类专精多年的眼光和积累传递给国内的消费者。
Helena & Aidy ® is a diversified beverage and lifestyle brand with a range of whiskies, brandies, gins and wines. As the exclusive partner of Helena & Aidy ® in China, Beijing Chuanghe Linkage Technology Co., Ltd. adheres to the tenet of "advantage linkage, innovation cooperation”. They aim to pass Helena Nicklin and Aidy Smith’s expertise, vision and accumulation in alcohol to domestic consumers.
Helena & Aidy
Helena & Aidy ® is a diversified beverage and lifestyle brand with a range of whiskies, brandies, gins and wines. As the exclusive partner of Helena & Aidy ® in China, Beijing Chuanghe Linkage Technology Co., Ltd. adheres to the tenet of "advantage linkage, innovation cooperation”. They aim to pass Helena Nicklin and Aidy Smith’s expertise, vision and accumulation in alcohol to domestic consumers.
海伦艾迪 (Helena &Aidy) ® 是一个多元的酒类和生活方式类的品牌,他们的产品包括系列威士忌、白兰地、杜松子酒以及葡萄酒等等。作为海伦艾迪 (Helena&Aidy) ® 在中国的独家合作伙伴,北京创合联动科技有限公司本着“优势联动,创新合作”的宗旨,将海伦娜•尼克林 (Helena Nicklin)和艾迪 •史密斯(Aidy Smith)在酒类专精多年的眼光和积累传递给国内的消费者。
Helena &Aidy ® is a diversified beverage and lifestyle brand with a range of whiskies, brandies, gins and wines. As the exclusive partner of Helena&Aidy ® in China, Beijing Chuanghe Linkage Technology Co., Ltd. adheres to the tenet of "advantage linkage, innovation cooperation”. They aim to pass Helena Nicklin and Aidy Smith’s expertise, vision and accumulation in alcohol to domestic consumers.
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